San Jose City College
While working at Milagro Marketing, Eric was a frequent graphic designer and art director for San Jose City College. Eric worked on numerous projects, from the creation of sports graphics to full-scale marketing campaigns. Eric worked in close collaboration with photographers, his junior graphic designer, and his creative director to ensure work was produced on schedule on remained on brand.
Credits: Eric Perez (Art Director and Graphic Designer), David Ocampo (Milagro Marketing Creative Director), Jet Velasco (Graphic Designer), Neal Waters (Campaign Photography), Sergio Estrada (Sports Photography)
“Choose Your SPOT” Campaign
Eric collaborated with both his client and his agency team to develop San Jose City College’s “Choose Your Spot” advertising campaign. Eric’s work includes early concept work for campaign pitches to the client, and he later acted as art director on the final campaign execution. As an art director, Eric directed the final campaign photography, generated critical campaign assets, and guided the execution of the final campaign.
Early Campaign Development
SJCC Jaguars
Collateral
